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Email Alerts

🟢 Feature included from Standard Plan

Growth Team avatar
Written by Growth Team
Updated over a week ago

Introduction

Email alerts serve as an effective way to communicate with business owners, customers, and superadmins, providing real-time updates on order statuses.

This article explores the benefits of implementing order status email notifications, explains how the system works, and provides practical use cases to highlight its effectiveness.

🟢 Feature included from Standard Plan


Benefits for Your Business

  1. ​Enhanced Customer Satisfaction: By keeping customers informed at every stage of their order, from processing to delivery, email notifications enhance transparency and build trust. Timely updates ensure that customers are aware of any changes, reducing anxiety and improving overall satisfaction.

  2. Increased Operational Efficiency: For business owners and superadmins, order status email notifications streamline operations by providing instant updates. This allows for quicker responses to issues, better coordination among staff, and more efficient handling of orders.

  3. Improved Communication: Effective communication is key in any marketplace. Email notifications bridge the gap between various stakeholders—business owners, customers, and superadmins—ensuring everyone is on the same page regarding order statuses.

  4. Customizable User Experience: Marketplaces can tailor the email notification system to suit their specific needs. By selecting which notifications to enable or disable, businesses can strike a balance between keeping users informed and avoiding notification fatigue.



How it works

Order status email alerts· are triggered by changes in the order status. These notifications are sent to users based on predefined events, ensuring timely communication.

Customize which order status emails are sent to different user groups. Business owners, customers, and superadmins can each have their own notification settings tailored to their specific needs.

Step 1 screenshot

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Below is a list of the order status notifications your platform can send:

  • ORDER_STATUS_PENDING: Notification sent when an order is pending.

  • ORDERS_COMPLETED: Notification sent when an order is completed.

  • ORDER_REJECTED: Notification sent when an order is rejected.

  • ORDER_STATUS_IN_BUSINESS: Notification sent when a driver is in business.

  • ORDER_READY: Notification sent when an order is ready.

  • ORDER_REJECTED_RESTAURANT: Notification sent when an order is rejected by the restaurant.

  • ORDER_STATUS_CANCELLEDBYDRIVER: Notification sent when an order is cancelled by the driver.

  • ORDER_STATUS_ACCEPTEDBYRESTAURANT: Notification sent when an order is accepted by the restaurant.

  • ORDER_CONFIRMED_ACCEPTED_BY_DRIVER: Notification sent when an order is confirmed and accepted by the driver.

  • ORDER_PICKUP_COMPLETED_BY_DRIVER: Notification sent when an order is picked up and completed by the driver.

  • ORDER_PICKUP_FAILED_BY_DRIVER: Notification sent when an order pickup is not completed.

  • ORDER_DELIVERY_COMPLETED_BY_DRIVER: Notification sent when an order delivery is completed by the driver.

  • ORDER_DELIVERY_FAILED_BY_DRIVER: Notification sent when an order delivery fails by the driver.

  • PREORDER: Notification sent for preorders.

  • ORDER_NOT_READY: Notification sent when an order is not ready.

  • ORDER_PICKEDUP_COMPLETED_BY_CUSTOMER: Notification sent when an order is picked up and completed by the customer.

  • ORDER_STATUS_CANCELLED_BY_CUSTOMER: Notification sent when an order is cancelled by the customer.

  • ORDER_NOT_PICKEDUP_BY_CUSTOMER: Notification sent when an order is not picked up by the customer.

  • ORDER_DRIVER_ALMOST_ARRIVED_BUSINESS: Notification sent when the driver is almost arrived at the business.

  • ORDER_DRIVER_ALMOST_ARRIVED_CUSTOMER: Notification sent when the driver is almost arrived at the customer.

  • ORDER_CUSTOMER_ALMOST_ARRIVED_BUSINESS: Notification sent when the customer is almost arrived at the business.

  • ORDER_CUSTOMER_ARRIVED_BUSINESS: Notification sent when the customer has arrived at the business.

  • ORDER_DRIVER_WAITING_FOR_ORDER: Notification sent when the driver is waiting for the order in the business.

  • ORDER_DRIVER_WAITING_FOR_CUSTOMER: Notification sent when the driver is waiting for the customer.

  • DRIVER_ASSIGNED: Notification sent when a driver is assigned.

  • DRIVER_CLOSE: Notification sent when a driver is close.

Step 3 screenshot

Marketplaces can customize these notifications, enabling or disabling specific ones based on their audience's preferences. This customization helps in managing the frequency of emails, ensuring users receive relevant updates without feeling overwhelmed.


Practical Use Cases

  1. ​Enhancing Customer Trust: A customer places an order for a product. They receive an initial notification that their order is pending, followed by updates when the order is accepted by the restaurant, picked up by the driver, and finally delivered. This sequence of notifications reassures the customer that their order is being handled efficiently, enhancing their trust in the marketplace.

  2. ​Streamlining Business Operations: A restaurant owner receives notifications for each stage of an order, from acceptance to delivery. This allows them to manage their kitchen staff more effectively, ensuring that orders are prepared on time and handed over to drivers promptly. The restaurant can also quickly address any issues, such as rejected or failed deliveries, minimizing disruptions.

  3. Improving Driver Coordination: Drivers receive notifications when they are assigned to an order, when they need to pick up an order, and when they are close to the delivery location. This ensures they are always aware of their next steps, improving coordination and reducing delays in the delivery process.

  4. Managing Customer Expectations: A customer is notified when their order is ready for pickup, almost ready, or if there are any delays. This helps manage their expectations and reduces frustration, as they are kept informed about the status of their order at all times.


Conclusion

Implementing order status email notifications in your marketplace can significantly enhance user experience by improving communication, increasing operational efficiency, and ensuring customer satisfaction.

By customizing the notifications to suit your market's needs, you can strike the right balance between keeping users informed and avoiding notification fatigue. Ultimately, this system helps build trust and ensures a smooth, seamless experience for all stakeholders in your marketplace.

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