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Ingredients/Properties

🟒 Feature included from Standard Plan

Growth Team avatar
Written by Growth Team
Updated over a week ago

Introduction

Every little detail counts in captivating customers and providing them with a memorable shopping experience.

This feature allows detailing the specific components of a product, as well as its distinctive properties. What does this feature entail, and how can it benefit your business? Let's explore.
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🟒 Feature included from Standard Plan



What are Ingredients/Properties?

When browsing an online store and selecting a product, we often come across a section titled "Ingredients" or "Properties".

This section provides a detailed list of the specific components that make up the product in question. For example, if you're viewing a pizza, you'll find a list of ingredients such as pepperoni, mushrooms, extra cheese, crispy crust, among others.


Benefits of the Ingredients/Properties Feature:

  • Transparency and Trust: By detailing the ingredients of a product, transparency is fostered, and trust is built with customers. This is especially crucial for those with dietary restrictions or food allergies, as it allows them to make informed decisions about their purchases.
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  • Customization: The Ingredients/Properties feature enables customers to customize their products according to their individual preferences. For instance, in the case of a pizza, they can choose the specific ingredients they want to add or remove, creating a unique and personalized shopping experience.
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  • Clarity in Product Description: By providing a detailed list of ingredients or properties, the customer's understanding of the product is enhanced. This reduces the chances of misunderstandings or disappointments upon receiving the product.
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  • Differentiated Marketing: Highlighting unique ingredients or properties can serve as an effective marketing strategy. For example, if your pizza has a special crispy crust or an exclusive ingredient, showcasing it in the description can help differentiate your product from the competition and attract more customers.Price
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How It Works:

Using the Ingredients/Properties feature is a straightforward process that enhances the product description and provides customers with essential information. Here's a simple guide on how to utilize this feature:

  1. Click on Ingredients/Properties: When managing your online store and editing a product, locate the section titled "Ingredients" or "Properties". Click on this option to access the Ingredients/Properties feature.
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    Step 1 screenshot

  2. Add Ingredients: Within the Ingredients/Properties section, you'll find an option to add ingredients or properties to your product. Click on "ADD INGREDIENT" to begin adding the specific components of your product.
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    Step 2 screenshot


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  3. Enter Ingredient Names: A text field will appear where you can enter the name of each ingredient that comprises your product. For example, if you're selling a pizza, you would enter ingredients such as pepperoni, mushrooms, extra cheese, crispy crust, and any other components that make up your pizza.
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    Step 3 screenshot


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  4. Save Changes: After entering all the relevant ingredients, save your changes to ensure that the updated product description reflects the detailed list of ingredients.
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    Step 4 screenshot


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Use Cases of Ingredients/Properties:

  1. Food and Beverages: It is especially relevant in the food industry, where customers want to know the exact ingredients of the products they are purchasing. From restaurants to online grocery stores, the Ingredients/Properties feature can be crucial in providing detailed information about available food and beverages.
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  2. Beauty and Personal Care Products: In this category, customers are increasingly conscious of the ingredients used in the products they apply to their skin or hair. Detailing the ingredients and properties of beauty and personal care products can help build customer trust and drive sales.
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  3. Custom-Made Products: For businesses offering customized or made-to-order products, the Ingredients/Properties feature is essential. It allows customers to specify exactly what features they want in their final product, enhancing customer satisfaction and fostering brand loyalty.
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Conclusion

In summary, the Ingredients/Properties option not only provides greater transparency and clarity in product descriptions but also offers opportunities for customization and differentiated marketing.

By effectively implementing this feature, online store owners can significantly improve their customers' shopping experience and ultimately drive the success of their business.

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